Northvale Mom Celebrates 10 Years of Easter Basket Drive For Sick Kids

By Angeline Sheridan March 13, 2021

Every Easter since 2011, Northvale mom and Discovery Toys Educational Consultant Toleen Farah has been organizing an Easter Basket Drive for the sick children and their siblings that are temporarily residing at the Ronald McDonald House. Many families travel far from home to receive treatment for their seriously ill or injured children. The baskets are filled with learning games and toys to bring some joy to these children and their families, during a very difficult time in their lives.

This year, donations to support the House's mission is more important than ever. However, fundraising efforts have been more challenging. In the past, Toleen would go door to door to local businesses to solicit sponsorships for the baskets. But with COVID restrictions, this has been more difficult to achieve.

If you would like to participate in Toleen's Easter Basket Drive for the Ronald McDonald House, here's how:

For $30, you can sponsor one basket filled with educational toys and games.  

For $100 or more, your name/business logo will be advertised for a year on the head banner of the RMH Easter Baskets for Children at the Ronald McDonald House Facebook Page.

100% of donations - including Toleen's commission - are spent on filling Easter Baskets with Discovery Toys for the children to keep, and filling the House's Family Room with new toys for residents throughout the year. She will also restock their "Gift Closet" with a variety of fun, learning toys for all ages, which the House can distribute to residents as they see fit: as a welcome present, a birthday gift or another special occasion or a congratulatory or departure gift.

If you are interested in becoming a sponsor, you can make a donation by March 20, 2021 in several ways:

VENMO @Toleen-Farah (preferred option, with no processing fees).  Please write “Easter Baskets for RMH” in the memo.

Facebook page:

GoFundMe page:

Since its opening 10 years ago, the Ronald McDonald House of Greater Hudson Valley has been supporting families with critically ill and traumatically injured children a safe, affordable home away from home. Built on the premise that nothing else should matter but the recovery or healing of a sick child, the House offers meals, laundry, and respite services for families with children hospitalized at the Maria Fareri Children's Hospital or Westchester Medical. The House has served over 2,000 families in its 12-bedroom facility, which is at capacity everyday. 

For more information about Toleen's Discovery Toys, call 201-677-8697.


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